[VIDEO] Adele Premieres "Someone Like You" Music Video
September 30, 2011
Adele brings on the goosebumps and turns on the waterworks in the emotionally-charged new video for "Someone Like You" that premiered on Vevo and MTV late last night. Have tissues at the ready to wipe away a few tears. Her spellbinding live performance of "Someone Like You" silences sold out theatres around the globe and this new video has the same breathtaking impact.
The gritty black and white video shows Adele walking through the deserted cobblestone streets and majestic avenues of Paris reminiscing about a love that was not meant to be. In the final scenes of the music video, she has a final confrontation with the man that inspired the song who slowly walks away while Adele comes to terms with a love lost.
Like I wrote previously, the video for "Someone Like You" was directed by Jake Nava who earlier shot videos for Beyonce and Kanye West. Described in a press releases as "minimal and graceful," the music video was shot entirely on location in Paris during the very early morning to provide a visual aesthetic that matches the arresting beauty of the song. "The location evokes style and romance," Nava explains, "and shooting early in the morning allows you to focus on Adele in this lonely and emotional space."
"Someone Like You" has already been certified platinum for sales in excess of one million downloads. Adele's "21" is the biggest selling album of 2011 with over 10 million units sold worldwide. "21" has remained in the top 3 of Billboard’s Top Album charts for 30 weeks since its release on February 22.