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Janelle Monae Just Wants To Be Free

Let's say you're a gigantic software maker and you have developed a nifty little music player that not a lot of people are paying attention to because there is another company out there that has an absolute stronghold on the market with its line of MP3 toys. Imagine being in their marketers' shoes. What would be the best way to convince buyers that your product is different, non-conformist and will set you apart from the mainstream? You'd pick Janelle Monae as your spokesperson.

Press play and have a look.

September 3, 2008 in Janelle Monae | Permalink


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