Check out the spooky video for Siobhan Donaghy's new single "So You Say" that will be released in the U.K. on June 18. The song is one of the few songs on her forthcoming second album "Ghost" that most closely reminds me of the music she put out in her not so distant pop past with the Sugababes.
The video was directed by Jamie Thraves who also worked on videos for Radiohead and Coldplay. The concept of the video is based on David Lynch 2006 mind-bending movie "Inland Empire." It is considered by many critics as a surrealistic "masterpiece" with plot that has been hard for many viewers to untangle. Lynch once said in an interview that the movie is "about a woman in trouble, and it's a mystery, and that's all I want to say about it."
Donahy and Thraves have adopted this concept in this new video that features surreal moments with birds and pieces of glass. And of course, that freaky and mysterious ending makes the entire video worthwhile to watch. In fact, she should have include more of that freakiness earlier on. I really admire Siobhan for making unusual and unexpected choices for herself when it comes to selecting producers, photographers and directors to create a style that stands out from the pack.
Hopefully, this single will do well overseas. It should resonate well on mainstream radio. Most blogger are raving about the song "Medevac" that also appears on her new album. I'm more biased towards "Coming Up For Air," a pivotal song on the album (with a Madonna "Frozen" feel to it) that reflects some of Siobhan's reflections and struggles that led to the big idea behind "Ghost."
Much more about that soon in my interview with Donaghy that will appear very soon.