As a member of Prince's NPG Music Club, I often get emails with brief updates about the artist. This week, I received an interesting report about the listenting sessions that were recently held in 6 countries to promote Prince's upcoming new record "3121: (in stores March 21). Listenting sessions are usually organized for pressies, retailers and other industry folks to drum up early momentum for a new record. And a new Prince record is of course a big deal. Some (unedited) quotes from Prince's email:
In Sydney: "We air the videos 4 Black Sweat, Te Amo Corazon and play 3121 straight thru. Everyone in the office is amazed with the CD, from the young, fresh-out-of-school folx on up 2 the senior staffers. This CD is going 2 b bigger than big and they know it; u could c it on their faces."
In Tokyo: "We air the videos 4 Black Sweat, Te Amo Corazon and play 3121 straight thru. Everyone in the office is amazed with the CD, from the young, fresh-out-of-school folx on up 2 the senior staffers. This CD is going 2 b bigger than big and they know it; u could c it on their faces."
In Paris: "A projection screen TV shows a loop of the Te Amo Corazon and Black Sweat videos as 3121 blares thru the sound system. This seems more like a chillout party than a media/retail listening session -- it's a rare oppor2nity 4 these folx and appreciation shows on their faces. By the end of the night, 100 more people have heard 3121. Once again, there r nothing but positive comments all around: "This album is a best-of of 3 decades of black music" (Vincent Berthe -Rap Mag), "All the young R&B acts can go back 2 school, Prince is the master" (Antoine - Radio France).
(Click here to pre-order "3121" from Amazon.)