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[VIDEO] When Avicii Met Madonna at the Ultra Music Festival (Behind The Scenes)

7-14-2012 10-07-57 AMb

In an effort to keep the Ultra Music Festival on top of mind until next year's installment of the massively popular dance music festival in Miami, the event's organizers and video production company Final Kid have launched the UMF TV channel on YouTube that will host some never-before-seen scenes from this year's event for fans to enjoy. The UMF TV channels kicked off this week with the premiere of Avicii's performance at the festival with Madonna. 

This 8-minute documentary-style "artist special" sees the MF TV crew follow the Avicii's much-talked about performance at this year's Ultra Music Festival in downtown Miami back in March.  Featuring exclusive HD footage of his rollercoaster experience at the stunning Bayfront Park, UMF TV now shares the love as they get up close and personal with Avicii both on stage and behind the scenes– and capturing the very first moment that he met Madonna, never seen before until now.

After Madonna arrived via car and Avicci reaches the festival area via boat, the two met at a backstage tour bus for the very first time. "The fact that Madonna is here shows you how far dance music has come in America," Avicii tells viewers. "She's the queen of pop!" The two take a few pictures together, and in a candid moment backstage Avicii confides to Madonna that this is his "first headlining performance" and that he is very excited. Madonna responds, "This is your first headline? Cool!" Fantastic footage. Make sure to watch it all the way in HD.

July 14, 2012 | Permalink